SPONSORSHIP OPPORTUNITIES
There’s a certain, indescribable ‘magic’ about this event that keeps guests, media, and partners coming back year after year. Be a part of the magic!
For press inquiries - please contact tadd@mosaicpr.com
For talent inquiries - please contact jenn@mosaicpr.com
PRESENTING PARTNER
No Longer Available
Stand side by side with Leigh to host this epic event! This headline partnership includes exclusive naming rights for the event (The 38th Annual Leigh Steinberg Super Bowl Party, Presented by__________), brand logo on all event materials (including website, red carpet step & repeat, signage, guest credentials, screens, commemorative shirts and swag), a dedicated activation space at the event, the ability to send co-branded email communications to all guests pre and pre-post event, dedicated social media post from Leigh, 30 tickets to the event, and a private VIP after party with Leigh and up to 50 guests.
MUSIC & THE MIND
No Longer Available
Each year, The Leigh Steinberg Super Bowl Party aims to create novel, ground-breaking programming that connects the dots between the culture of our host city, and the ongoing mission to explore modalities and breakthroughs in brain health. While we find ourselves in the birthplace of Jazz on Super Bowl weekend 2025- we embrace the opportunity to illuminate the profound impact music has on the brain.
Beyond just an art form - music is a powerful catalyst for neurological health and resilience, wielding remarkable power in shaping cognitive function. When we engage with music, it stimulates the brain's reward pathways, releasing dopamine and fostering feelings of joy and motivation. This can significantly improve emotional well-being, offering therapeutic benefits for conditions such as depression and anxiety. Additionally, music therapy has been shown to enhance memory and learning by activating particular areas of the brain, making it a valuable tool for individuals with neurological disorders such as Alzheimer's or Parkinson's disease. Rhythmic and melodic elements of music promote neural plasticity, encouraging the brain to form new connections and improve overall cognitive performance. The benefits and possibilities may be limitless….
Seize the opportunity to partner with The Leigh Steinberg Super Bowl party to bring to life a program exploring these possibilities. The New Orleans Jazz museum features a state-of-the art Concert Hall with live broadcasting capabilities. This hall will be home to Music and the Mind, the spotlight program at this year’s Super Bowl event, where we will showcase the power of music on our brains. This sponsorship opportunity is highly collaborative with the potential for custom curation from the lens of our partner. Benefits of the sponsorship include:
Naming rights for the Music and the Mind Program, branding outside and inside the concert hall, a dedicated social media post from Leigh, and 20 tickets to the event.
BRAIN HEALTH PRESENTING SPONSOR
No Longer Available
Be the banner for wellness and brain health and host the areas of the party that have the greatest impact on the greater good. With authentic roots based in Leigh’s mission to explore health modalities - this program provides a tremendous opportunity to reach to a highly curated audience while capitalizing on the excitement of Super Bowl weekend. The Brain Health Presenting Sponsor hosts both the Brain Health Summit (held in the first hour of the party), and the Brain and Biohacking Lounge, which is a dedicated space at the event featuring a collection of partners who showcase health technologies. The sponsorship benefits include naming rights for both areas, logo on the red carpet step and repeat, prime logo placement on the website, signage, and printed materials, a premier activation space within the Brain and Biohacking Lounge, the ability to send co-branded email communications to all guests pre-and post-event, a dedicated social media post from Leigh, and 35 tickets to the event.
THE STEINBERG DENICOLA HUMANITARIAN AWARDS HOST
The Humanitarian Awards are the spotlight program at the event every year, honoring a current player, former player, coach, team owner, and executive. The Humanitarian Awards sponsor has the exclusive naming rights for the awards (The Steinberg Denicola Humanitarian Awards, Presented by_________), a 5-minute speaking opportunity on stage at the awards ceremony, brand name or logo on the awards statuette, name or logo on the photo backdrop for all winners and press photos, and 20 tickets to the event. | $100K
BRAIN & BIOHACKING LOUNGE ACTIVATION SPONSORS
The Brain and Biohacking Lounge is a unique, curated space within the event where guests can explore the future of wellness and health technology. From hyperbaric chambers, to stem cell treatments, to red light therapy and beyond - the lounge shines a spotlight on the companies and organizations who provide cutting edge solutions and services to athletes, physicians, trainers coaches, and frankly - to all. Your space may include any ground supported set up, interactive activity, photo op, digital interaction, signage or custom build-out. Sponsor is responsible for production expenses. The activation sponsorship also includes logo on event website and onsite signage, inclusion in a social media post from Leigh, and 3-6 tickets to the event.
8’ x 6’ Space | 3 tickets to the event | $10,000
10’ x 10’ Space | 4 tickets to the event | $20,000
10’ x 20’ Space | 6 tickets to the event | $25,000
BRAND ACTIVATION SPONSORS
An interactive footprint within the event is a fantastic way to spotlight your brand, engage with guests directly or sample your product. Your space may include any ground supported set up, interactive activity, photo op, digital interaction, signage or custom build-out. Sponsor is responsible for production expenses. The activation sponsorship also includes logo on event website and onsite signage, inclusion in a social media post from Leigh, and 3-6 tickets to the event.
8’ x 6’ Space | 3 tickets to the event | $10,000
10’ x 10’ Space | 4 tickets to the event | $20,000
10’ x 20’ Space | 6 tickets to the event | $25,000
BEVERAGE SPONSORS
The guests at the Leigh Steinberg Super Bowl Party love to eat, DRINK, and be merry. Join us, to fill their cup and be a part of every “cheers”. All beverage sponsorships include brand logos on the event website, onsite signage, and social media posts from Leigh before & after the event. The event logo will be provided to each sponsor to utilize across all mediums for promoting your partnership. Sponsor provides product for all event bars. Producer provides all bartenders and services, mixers, garnishes, and ice.
CORPORATE SPONSORS
Super Bowl weekend is an unmatched opportunity to have the most influential figures in sports, business and entertainment, all gathered in one city at one time. The Leigh Steinberg Super Bowl Party harnesses this opportunity like no other event and is lauded as one of the most elite networking opportunities across Super Bowl weekend (and throughout the entire year). Corporate partners have the opportunity to host guests at this highly exclusive invite-only event. Guests can join athletes, team owners, general managers, NFL executives, plus executives from nearly every sector of business for networking and celebration. All sponsorships include company or brand recognition as a partner of the event on digital and printed signage throughout the venue. Partner may use event logo and name to promote their involvement on the web, social media, and through email marketing campaigns. (Promoting their company as an official corporate sponsor or partner of the event)
Gold Sponsor | 20 tickets to the event | $15,000
Silver Sponsor | 10 tickets to the event | $10,000
Bronze Sponsor | 4 tickets to the event | $5,000
MEDIA PARTNER
The media loves Leigh (he conquered radio row with 70 interviews last year)! Media partners join forces with event producers and align themselves with the pristine reputation of the event, help promote the event and expand it’s reach via digital and traditional media, plus capitalize on exposure to a highly successful and influential audience at the event. Media partnerships are developed and fine tuned based on nuances of the partner, but have included logos on the event website, on social media promotions, and onsite signage, the opportunity for a live broadcast or interview set up at the event, curation of talent and presenters, prime positioning on the red carpet, and exclusive interviews with Leigh and his VIP guests.
PAST SPONSORS HAVE INCLUDED
